Encourage your followers to interact with your brand and other fans. Deleting the post or keeping people on topic might offend people. You only need to intervene when things start getting offensive.
Stay up to date with all the new features on Facebook. Your subscribers are probably going to be utilizing the new features and you should be as well. Test these features as they come out even before you realize how interested fans will be.
Make your posting rate high on Facebook. You can't just make a page and expect people to start liking it. You will find it necessary to interact with people on a regular way.Whether you post once a day or once a week, it is important that no one ever forgets about your business.
You should focus on facebook that are interested in what you have to say. Facebook.Com. Look at your conversion rate if you want to see how well your marketing campaign is doing.
Utilize Facebook as a way to grow a friends and sales. Offer coupons or discounts to new and old followers. If you do not extend promotional efforts to new friends, you will quickly lose the trust of your old ones.
Don't send messages to the audience base daily sales messages to your fans. While you certainly have a goal of increasing profits, people don't want you to beg them to buy something from you. If they think you are too pushy, people might think your product lacks the quality to sell itself.