Reach out to the experts in your field by using Facebook. For instance, if your business is landscaping, post that you'd like to talk to some stone experts. You can also ask manufacturers about technology and post the information you learned on your page.
Take time to interact with your Facebook page. You could even consider asking a question to get the conversation humming. Facebook Home. When your fans start chatting, chime in. The more you talk with them, the more you are going to be seen as an individual entity rather than a faceless firm.
Set some monthly goals for your Facebook marketing. If you don't meet the goals you have set, look for strategies better suited for use with social media.
Make sure that a facebook group is established for your brand or business. This could be a place where your business could field questions and encourage customers are able to chat with one another. You can share discounts and let the whole group in on deals and promotions. This is great way for you to know your customers.
Respond to all of the negative comments. Ignoring it will give people the idea that you simply don't care. If you respond correctly, people will notice it and they may work with you later on.
You may have a hard time figuring out how to market on Facebook if the first few weeks of using Facebook. A good way to begin is by adding Facebook buttons to your website. This helps visitors to your business as well as providing a more personal way of extra work.